Jeff bezos

“Keep our competitors focused on us, while we stay focused on the customer.”

- Jeff Bezos

“Frugality drives innovation.”

- Jeff Bezos

“..It’s the right business decision to experiment more..”

- Jeff Bezos

“Kindness is a choice.”

- Jeff Bezos

“You have to be willing to be misunderstood if you’re going to innovate.”

- Jeff Bezos

“If you double the number of experiments you do per year you’re going to double your inventiveness.”

- Jeff Bezos

“In business, what’s dangerous is not to evolve.”

- Jeff Bezos

“A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.”

- Jeff Bezos

“If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.”

- Jeff Bezos

“A company shouldn’t get addicted to being shiny because shiny doesn’t last.”

- Jeff Bezos

“..Put the customer first. Invent. And be patient..”

- Jeff Bezos

“Life’s too short to hang out with people who aren’t resourceful.”

- Jeff Bezos